MiGoals 2025

'There are two types of people in this world the ones who simply dream and the ones who dream and Get Shit Done.'

Adam is the founder and managing director of Melbourne based stationery brand MiGoals. MiGoals started with an idea to design a simple product to help people take their goals from dream to action. Adam was frustrated with the diaries on the market. There were plenty of daily planners, but nothing designed specifically to help people focus on their goals and live life to their full potential.
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